My work sits at the intersection of branding, communication, and design. For over ten years I’ve developed brands and communication/design systems, from positioning and concept to concrete communication assets across channels.
I specialize in bringing clarity to complex ideas, translating strategy and content into communication that is structured, accessible, and human. My projects often involve multidisciplinary collaboration and alignment across different audiences and stakeholders.
In recent years I’ve become increasingly motivated to apply these skills in more socially and value-driven contexts. I’m especially interested in communication that supports understanding, trust, and meaningful connection.
I work best where thinking and making come together, shaping direction as well as execution.